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Šejla Kamerić
KEEP AWAY FROM FIRE, 2018

Cotton, polyester, viscose, rayon
White: 300 x 280 cm
Black: 70 x 85 cm

Šejla Kamerić’s piece KEEP AWAY FROM FIRE mimics the warning sign that is displayed on easily flammable and cheaply made synthetic clothes. To produce this installation, Kamerić … Read More

Šejla Kamerić’s piece KEEP AWAY FROM FIRE mimics the warning sign that is displayed on easily flammable and cheaply made synthetic clothes. To produce this installation, Kamerić carefully detached the labels from fast fashion garments and sewed them back onto these drapes that display the violence of overconsumption and overproduction patterns in modern cities. The title of the work reveals the absurdity of the instructions contained within these small fabric manuals. “After all, there are moments when “keeping away from fire” is not an option – not as worker in low-wage clothing factory burns down, or in war, exile, or general instances of aggression, discrimination” (Gesellschaft für Aktuelle Kunst, 2018). In this grandiose display of small yet crucial aspects of daily life within capitalism, Kamerić puts us face to face with the struggles of sustainability in a growing mass of waste that is not just in the materials, but in the discourses contained within them.

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Šejla Kamerić - KEEP AWAY FROM FIRE (white / black), 2018
Installation view
at GAK Bremen, 2018
Šejla Kamerić - KEEP AWAY FROM FIRE (black), 2018
Šejla Kamerić
KEEP AWAY FROM FIRE (black I), 2018
Detail
Šejla Kamerić - KEEP AWAY FROM FIRE (black), 2018
Šejla Kamerić
KEEP AWAY FROM FIRE (black II), 2018
Detail
Šejla Kamerić - KEEP AWAY FROM FIRE (white), 2018
Šejla Kamerić
KEEP AWAY FROM FIRE (white), 2018
Detail
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